Help Fuel Continued Advancement for America’s Fastest-Growing Lure Brand

Driven by a steady increase in retail product placement stemming from heightened consumer awareness and sales, Z-Man Fishing Products is excited to announce several key extensions to its 2015 marketing mix. The bulk of the company’s upward media progression will focus on Pro Staff expansion, a growing commitment to leading industry broadcast show sponsorships, and the continued creation and distribution of original digital video content.

If you have what it takes contact them. 

Contact: Jeff Espy, Adventure Advertising, LLC


jeff@adventureadv.com; (678) 730-4770

New Shimano Curado I Series OFFICIAL RELEASE!

ANGLERS ‘GET MORE’ IN NEW SHIMANO CURADO I SERIES REELS –

LONG-TIME ‘GO-TO’ REELS FEATURE LATEST TECHOLOGY

Among avid anglers going back more than 20 years, the Shimano Curado has become the standard baitcasting reel to use for nearly any bass fishing technique – along with other freshwater and inshore saltwater action. As new Shimano technology immerged, the Curado reels evolved with those new features. Anglers now get the most from Shimano with the next Curado reels, the new Curado I series, now available in five models – the Curado CU200PG, CU200, CU200HG, and left-hand retrieve CU201 and 201HG.

By offering multiple gear ratios in the reels – the 200PG has a slower 5.5:1 gear ratio, the 200 and 201 have a 6.3:1 ratio, and the 200HG and 201HG have a fast 7.2:1 gear ratio, “anglers have the right reel for the baits they are using,” said Robby Gant with Shimano’s product development staff, “plus the benefits from our latest baitcasting reel technology including SVS Infinity Braking System, S3D Stabile Spool Design and X-Ship.”

Relying on ‘inner friction’ to provide consistent brake force, Shimano’s innovative SVS Infinity braking system provides easy-to-manage, consistent spool control and brake force on the new Curado I series baitcasting reels. With brake weights using ‘inner friction’ against the raceway during the cast, SVS Infinity controls spool speed especially when using lighter lures, plus the external adjustment knob provides for quick, precise adjustments for either the conditions or when you switch baits.

For “an incredibly smooth feel when casting and retrieving lures, anglers will notice how our Stabile Spool Design (S3D) has a tremendous effect reducing spool vibration,” Gant said. He explains that S3D technology enables Shimano to construct a thin wall aluminum spool to provide better balance.

Bass Pro Shops announces plans to open fifth Canadian store in Kanata (Ottawa), Ontario

SPRINGFIELD, Mo. — Bass Pro Shops, an outdoor retailer specializing in hunting, fishing, camping and other related outdoor recreation gear, will locate its fifth Canadian store in Kanata, a suburb of Ottawa, Ontario.  The new 120,000-square-foot Bass Pro Shops® Outdoor World store will be located at Highway 417 and Huntmar Drive, directly across from the popular Canadian Tire Centre hockey arena in Kanata. The new store will feature the popular Uncle Buck’s Fishbowl and Grill.

“We couldn’t be more proud to announce that our fifth Canadian Bass Pro Shops store will be located in Kanata," said Johnny Morris, founder of Bass Pro Shops.  "We’re also pleased to be chosen as lead anchor in the Broccolini-Laurentide development. The location is both high-profile and accessible, which will allow us to bring Bass Pro Shops’ low prices and friendly, expert service to better serve the area’s many sportsmen and women as well as those visiting Ottawa.”

Ottawa, Canada’s capital and fourth largest city, is located at the confluence of the Ottawa, Gatineau, and Rideau rivers and borders Gatineau, Quebec.  Together they form the National Capital Region--a tourism destination welcoming millions of visitors every year to celebrate Canada’s capital and Ottawa’s many cultural, arts and outdoor recreation opportunities. 

Humminbird ONIX and ION

Humminbird® Unveils Most Powerful Electronics Yet

Humminbird ONIX and ION bring bluewater and freshwater anglers unparalleled power via user-friendly Cross Touch™ technology

 

Besides creating leading-edge products like 360 Imaging™, Humminbird® engineers have also been hard at work over the past two years developing a radical new platform that changes everything you know about fishing electronics.

 

“Humminbird ONIX and ION offer a rich user interface that is completely customizable to the individual needs of anglers and boaters, while remaining extremely easy-to-use via a full complement of multi-touch capabilities,” says Dale Logue, Director of Marketing, Humminbird. “The included feature list and available add-ons is unparalleled in the industry and make the units the most versatile, powerful and user friendly on the water.”

 

At the core of the new units, users will discover all the advantages of powerful Humminbird sonar, advanced navigation and Humminbird imaging technologies right at their fingertips, courtesy of a radical new take on Touch Screen operation called Cross Touch™.

 

While some touch units limit operation to finger pointing, Humminbird’s Cross Touch offers Multi-Gesture Control, which lets users navigate menus and activate features with a tap, swipe or pinch. Cross Touch also minimizes false touches from splashing water.

From marking waypoints with your finger, naming those waypoints via a virtual keyboard, to zooming in on fish-holding structure or chart locations for a better look, or swiping and dragging screens to create custom views, fishfinder use has never been more intuitive than this.

 

2013 Forrest L. Wood Cup Day 2: Tharp Leads as Catches Decrease.

FLW Press Release

SHREVEPORT, La. – Forty-six of the best professional bass anglers from across the country continued their four-day battle for a top cash award of $500,000 at the Forrest Wood Cup presented by Walmart, the world championship of professional bass fishing, at the Red River in Shreveport/Bossier City on Friday.

Frogging, flipping and pitching dominate
on the Red River.
(Photo: FLW)

EverStart pro Randall Tharp of Port St. Joe, Fla., crossed the stage with a five-bass limit weighing 11 pounds, 3 ounces for a two-day total of 10 bass weighing 29-11 to maintain the lead for the second consecutive day. Tharp holds a 4-ounce lead over Chevy pro Bryan Thrift of Shelby, N.C., who weighed five bass weighing 11-0 for a two-day total of 10 bass for 29-7.

"I started out today in a different area that I didn't fish in yesterday," said Tharp, who is seeking his first Tour-level win outside of the state of Florida. "I caught two decent fish right away and it really settled me down. It wasn't fast and furious, but I had my limit today by 9:15 a.m., and it was pretty close to what I weighed in today.

Forrest Wood Cup 2011 Day 1: Martin Off and Running

National Guard pro leads 2011 Forrest Wood Cup with 19 pounds, 2 ounces

11.Aug.2011

by Brett Carlson

Day 1 leader, Scott Martin

FLW PRESS RELEASE
HOT SPRINGS, Ark. – With a breeze, periodic showers and overcast skies, day one of the 2011 Forrest Wood Cup provided a rare reprieve from the oppressive summertime heat. And as many predicted, Lake Ouachita responded favorably, churning out several sacks in the upper teens. The biggest came from 10-time Cup qualifier Scott Martin.

Martin managed most of his 19 pounds, 2 ounces within the first two hours of the morning. And the bulk of it came from one area. That’s quite a way to start the richest tournament in professional bass fishing. .

PURE FISHING PRESS RELEASE!

Berkley® NanoFil™
The Next Generation of Light Tackle Fishing Line

The world leader in fishing line development introduces a new spinning reel line that pushes the limits for minimum diameter and maximum strength. Berkley NanoFil, with its smooth texture and small diameter, allows anglers to effortlessly cast further with unsurpassed precision.

Walleye anglers will appreciate the markedly longer casts using NanoFil and finesse fishing for bass has never been finer.

Not a mono, Not a Braid. NanoFil is made out of gel-spun polyethylene, much like a superline. The line consists of hundreds of highest level of Dyneema nanofilaments that are molecularly linked and shaped into a unified filament fishing line. NanoFil feels and handles like the smoothest monofilament while delivering superline type strength.

“Lures cast farther and dive deeper with NanoFil than with any other line I have ever used,” said Berkley Pro and 2010 Walleye Tournament Champion Johnnie Candle. “NanoFil glides through the guides for super-long casts and is deadly accurate. The ultra-small diameter gives anglers confidence when presenting baits to big, finicky fish, but the strength per diameter that this line possess is unmatched by any other line. I knew with my first cast that I was using something different.”

NanoFil line lends itself to a wide variety of techniques, but it is most useful when anglers desire an ultra small diameter line for greater casting yet also need maximum sensitivity to feel the subtlest of bites. With NanoFil, anglers can enjoy the feel of light tackle action for a wide range of species, yet still detect even the softest pickups and land what is on the end of the line.
NanoFil is designed for ultra-light to medium action spinning tackle. Anglers may want to move down a reel size for increased sensitivity.

For best knot strength results use the NanoFil Knot, a “Double Palomar” that increases knot strength by over 15% that of the standard Palomar knot. For best results, use a monofilament backing or tape to arbor if tying direct to spool. For attaching leaders to NanoFil, a Double Albright knot is recommended.

Available in pound tests ranging from 1 to 12 pounds with super thin diameters of 0.001” to 0.008”, Berkley NanoFil is available in 150-, 300- and 1500-yard spools with an MSRP of $19.95 to $179.95 USD.